100/100 Lighthouse Performance • Zero Bloat

Engineering the Signal.
Protecting the Data.

High-performance tracking and privacy infrastructure for E-commerce, Custom Web Applications, and Enterprise MarTech stacks.

Book a Technical Discovery

Proven at Scale

Enterprise Experience

Architecting data solutions for teams at global leaders (past experience & projects).

01 // IMPLEMENTATION

Technical Infrastructure

From custom React/Astro applications to headless Shopify builds. I engineer robust, resilient Data Layers that provide a single source of truth without sacrificing site performance.

+ Custom DataLayer Schemas
+ Advanced Tracking
+ Performance Testing

02 // ORCHESTRATION

Enterprise Orchestration

Full-stack mastery of Tealium (iQ, EventStream, AudienceStream) and the Google Marketing Platform. I architect server-side infrastructures that unify fragmented signals.

+ Server-Side GTM (sGTM)
+ CDP Strategy & Audience Building
+ Real-time Event Streaming

03 // GOVERNANCE

Privacy & Compliance

Bridging the gap between GDPR/CCPA and technical reality. Certified DPO-led configuration of OneTrust, TrustArc, and Consent Mode v2.

+ Consent Mode v2 Strategy
+ Technical Privacy Audits

Code-First Analytics

I don't just "configure" tags; I build the underlying data architecture. My implementations are version-controlled, documented, and built to survive frontend updates.

Eli C.

Certified Tealium Prof. & DPO

dataLayer-logic.ts

window.dataLayer.push({
  event: "purchase",
  ecommerce: {
    transaction_id: "T_12345",
    value: "TBD",
    currency: "EUR",
    items: [{
      item_name: "Technical Audit",
      item_category: "Consulting"
    }]
  },
  consent_status: "granted",
  performance_mode: true
});